Business Development Manager

A Business Development Manager in an advertising agency is responsible for identifying new business opportunities, building relationships with potential clients, and ultimately driving the growth of the agency. This role requires a strong understanding of the advertising industry, market trends, and the needs of clients in order to pitch services effectively.

Business Development Managers in advertising agencies play a crucial role in expanding the agency's client base and increasing revenue. They work closely with the creative and account management teams to develop tailored pitches and proposals that meet the specific needs of potential clients. In a fast-paced and competitive industry like advertising, having a skilled Business Development Manager is essential for staying ahead of the competition and securing new business opportunities.

For professionals in advertising, having the right tools and resources to streamline business development efforts is crucial. offers a comprehensive agency management tool that can help Business Development Managers in advertising agencies track leads, manage client relationships, and streamline the pitching process. By utilizing specialized tools like, advertising professionals can enhance their business development strategies and ultimately drive the growth of their agency.

Allfred guides your agency’s financial process

Increase agency profitability by up to 30% with all‑in‑one integrations

Allfred’s connected data and analytics capabilities enable agency owners to make data‑informed decisions, leading to better client satisfaction and successful campaigns.

  • Seamless budget, finance, billing & reporting management
  • Simple CRM for employees, clients and contractors
  • Easily scalable for business growth

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Get complete control of your invoicing

Automatically plan and track invoiced amounts and be confident nothing is left unpaid.

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Analyse profit per project, client or even an employee

Breakdown your project’s profit and get insights into top performers.

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